Dr. Bikramjeet Singh is a leading name in cosmetic and restorative dentistry, known for his patient-first approach and commitment to excellence. With years of experience and a passion for advanced dental care, he blends expertise with compassion to transform smiles and boost confidence. At Singh Dental Care, Dr. Singh ensures every patient receives personalized, top-quality treatment in a comfortable and caring environment.
When did you started your journey as an entrepreneur?
I started my entrepreneurial journey just 6 months after my graduation. Working hard as a clinician from the very beginning, I opened my second clinic in just 4 months after my first. That’s how my passion as a clinician as well as an entrepreneur rose. Now my vision is to open 100 clinics in India by 2029 and I want to provide standardized, transparent and affordable dental care to the people of India.
I am blessed to be a part of Shark Tank which has given my vision a direction to proceed. When I was selected for the final round, I had not realized how massive this opportunity was. I have learnt alot from esteemed sharks and it has given me a great deal of confidence to move forward with my dream.
- Innovation & Market Trends
How do you see technology transforming dental care in the next decade, and what role does your business play in shaping that future?
Technology is revolutionary for oral health. To initiate an example, traditionally we used impression materials to fabricate a crown. Now, we have moved onto digital impressions which have not only increased the precision but also the speed of the whole process. Similarly, instead of braces, younger people are preferring aligners, made by 3D scanning of teeth, because of aesthetic concerns. The technology is also used in constructing 3D implant guides for efficient placement of implants into the bone. To create automation in business, we have digitalized our training system to increase the efficiency of our employees and the staff. Even the meetings with the doctors and patients can be done online, if required.
It is because of social media, that Singh dental care’s core values in terms of transparent, affordable and world class dentistry, has reached the general public. Shark tank experience has pushed me towards innovations and made me aware about the potential market. Today, people are inquisitive and they wish to know the details of their treatment. While presenting my pitch to the Sharks, I realised that being transparent with general public is our core strength. So technology has a big role in creating awareness about healthcare and dental care.
2. Sustainability & Ethics
With growing concerns about sustainability in healthcare, how is your company addressing eco-friendly practices in dental products and services?
Singh dental care believes in transparency with our patients to give sustainable dental care. We educate the patient regarding their needed or ongoing treatment. Our doctors charge the same prices for a particular treatment irrespective of patient’s economic status. We have incorporated digitization in our clinics to reduce paper waste and impression waste. We segregate the waste for proper disposal and it is collected by our biomedical team. Moreover, we use energy efficient lights and water saving sterilization systems, thus contributing to eco-friendly environment.
3. Consumer Behavior & Preventive Care
Many people still neglect regular dental check-ups. What strategies do you believe can drive better oral health awareness and preventive care adoption?
There is lack of awareness among general masses regarding dental care. Our doctors in collaboration with our marketing team is diligently working to create awareness by making educational videos and uploading them on the social media. We also have a podcast with doctors of different specialities like cardiologists, medicine etc in which they provide insights as to how oral health issues are initial indicators of various medical problems. If detected early, can prevent many complications.
Our dedicated team organizes campaigns for dental checkups to raise awareness in regional language among the masses. I have given interviews to media to create awareness among people. Interestingly, the biggest impact has been created after the airing of my Shark Tank episode. Patients come to the clinic and tell me that they are aligned with our core values. They have been mistreated or misguided in the past, but now they need full transparency. And I am really grateful to SonyTV and Sharks as they have helped my vision reach general public.
4. Business Growth & Challenges
What were the biggest challenges you faced in scaling your dental care business, and how did you overcome them?
My entrepreneurial journey has been a rollercoaster ride with many ups and downs. The biggest challenge that I faced was the lack of awareness regarding oral health and hygiene among the public. It was difficult to make them understand the importance of getting dental treatment at initial stages of the disease. We are trying to overcome this challenge with the help of our marketing team and social media campaigns.
Another challenge that I faced, was the recruitment of trained employees. For this, I have organized dedicated team and digitalized the training of new staff to improve their efficiency and maintain standardisation. Challenges are a part of growth. So whenever I see a new one, I take it as an opportunity to learn.
I randomly saw the advertisement on Instagram when I applied for Shark Tank. I saw it as an opportunity to increase my reach to all the people of India. After clearing four rounds, I was finally presented infront of sharks and the public. It has immensely helped me to overcome the challenge of lack of oral health awareness. I am certain that in future, I will be blessed with more such opportunities to widen my horizon and reach.
5. Integration of Holistic Health
Oral health is increasingly linked to overall well-being. How do you incorporate holistic health principles into your products and services to promote a comprehensive approach to wellness?
We are a team of doctors of every dental speciality striving hard to work towards the general well-being the patient. There is a dedicated team of endodontists, oral surgeons, prosthodontists, pedodontists, orthodontists, periodontists and generaI dentists that believe in the holistic approach in improving dental as well as general health of the patient. We incorporate dietary counselling and stress management techniques for our patients.
Our doctors and staff also give demonstrations to inculcate good and effective hygiene measures. You will be surprised to know that oral health is gateway to our body. Researches show that poor oral health can lead to endocarditis, chest infections like pneumonia, digestion issues, low birth weight and premature delivery. Therefore, it is now the need of an hour that patients realise that it is vital to take care of their oral health for overall well-being.
As a founder of Singh Dental Care, I am working and trying to make transparent, standardized and affordable healthcare with my team of specialists. Being in Shark Tank has been amazing and I’ll grab every opportunity that comes my way. I urge media to help us in creating awareness regarding importance of oral health in general well-being of the patient.
